April 17, 2000, Bangalore - Indiainfo.com, India's leading portal network, has launched in-depth multilanguage content. The site currently offers content in Hindi, Tamil and Telugu and has now announced the launch of it new Kannada portal.

"Given the diversity of Indian web users, we think that it is critical to our long term success to provide content that meets the linguistic requirement of a heterogeneous Indian Internet community. Indiainfo.com aims to establish a niche in this segment by providing a range of content which is both in-depth and soon to extend to more local Indian languages." said Sunil Rajshekhar, President, Indiainfo.com

Indiainfo.com provides information and services in regional languages which span news and current affairs, business and sports, as well as entertainment and travel. These services, according to Mr. Rajshekhar is the broadest span of Kannada content in the Internet space to date. The services offered are not restricted to the home page and a few relevant categories; Indiainfo.com will provide users with the entire site in Kannada. In addition the content is not a mere translation from the English site; Indiainfo.com has made efforts to provide region specific content.

Indiainfo.com aims to bring the benefits of content in these regional languages to users and to cut across language barriers, which until now have restricted internet usage in India. "India has the potential to be a Internet super power, but the diversity of cultures and languages across the country have proved to be a hindrance. Our effort is to bridge this gap in two ways. Firstly, we will provide all the content available on our site in Kannada and secondly we will adapt the content to make it distinct to that community. So, for example, Kannada speaking user can get all the information he or she needs in Kannada itself." added Rajshekhar.

Along with the content in Kannada, Indiainfo.com will also attempt to keep the users abreast on issues of national importance through an appropriate blend of regional and national news.

The portal Indiainfo.com offers services that include search engines, directories, linguistic content, community products such as e-mail; chat; message boards, and e-commerce products. Affiliate sites, accessible through the flagship Indiainfo.com portal, include careerindia.com, thatscricket.com, esharebazaar.com, musicurry.com, musicracks.com and evesindia.com. Indiainfo.com also offers unique services that include comprehensive personalisation of all content on Indiainfo.com, the option for business to list their products online at 'The Mall', online purchase of an exhaustive range of office stationery through Office Racks, auction services, and also extensive content in various Indian languages through their linguistic portals.

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